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Smart lighting & IoT: Enhancing traveller experience in hospitality

By integrating advanced lighting solutions into hotels, resorts, and iconic landmarks, we are enhancing guest experiences while promoting operational efficiency and sustainability. Our innovations, such as connected lighting systems and NatureConnect technology, are designed to create personalized, immersive environments that cater to the evolving needs of modern travellers, says Girish K Chawla, Head of Professional Business - Signify, Greater India

August 13, 2024
Girish K Chawla, Head of Professional Business – Signify, Greater India

By BOTT Desk

How is Signify leveraging smart lighting and IoT to transform the hospitality and tourism sectors in India, and what specific benefits can businesses in these industries expect from adopting connected lighting solutions?

Signify is a global leader in providing customised lighting solutions that enhance guest experiences and optimise operations. From illuminating iconic structures like the Las Vegas Sphere to creating immersive atmospheres at the Venlo Casino in Holland, we understand the power of light to transform spaces.

In India, we’ve partnered with leading hotels and resorts to create captivating ambiances, enhance guest comfort, and improve operational efficiency. With the option to provide customizable guest room management systems for private properties, hotels or resorts, our solutions provide an enhanced experience allowing guests to customise controls for light settings on their end while providing smart insights with real-time visibility over one innovative dashboard for easy optimization by managers.

Beyond the hospitality sector, we’re also illuminating India’s rich cultural heritage and iconic landmarks with our innovative solutions. Our smart lighting solutions are illuminating buildings and complexes that showcase our country’s architectural splendour while promoting sustainability. We’ve illuminated historical monuments & bridges across India, including The Rashtrapati Bhavan, Parliament Houses and India Gate in Delhi, Gateway of India in Mumbai, Rippon Building in Chennai, and the Bandra Worli Sea Link among various others, illuminating their ornate facades, piquing interest for night tourism across state landmarks.

We believe that by adopting connected lighting solutions, businesses in both industries can expect three key benefits:

  • Enhanced Experiences: Smart lighting allows for personalized experiences, enabling adjustment of lighting levels and colour temperatures to suit personal preferences.
  • Improved Operational Efficiency: Connected lighting systems offer significant energy savings through occupancy sensors and daylight harvesting capabilities translating to reduced operational costs and a smaller environmental footprint.
  • Data-Driven Insights: Smart lighting systems generate valuable data on occupancy patterns and energy usage, providing insights that can optimize operations, improve space utilization, and enhance overall efficiency.

We believe that connected lighting is key to unlocking the full potential of the hospitality and tourism sectors, and we’re excited to partner with businesses in these industries to create a brighter future.

How do you envision NatureConnect lighting technology transforming guest experiences in hotels and other hospitality venues?

In the bustling world of hospitality, creating memorable guest experiences is paramount and we at Signify believe, that incorporating elements of the natural world can significantly enhance these experiences. That’s where the NatureConnect technology comes in. This innovative lighting technology goes beyond illumination, leveraging the power of biophilic designs to foster a sense of well-being and connection with nature, even indoors.

Drawing inspiration from the natural rhythms of daylight, NatureConnect mimics subtle shifts in colour temperature and intensity throughout the day, creating a soothing and stimulating environment for guests. Imagine waking up in a hotel room bathed in the warm, energizing glow of a sunrise, transitioning to a crisp, invigorating light for daytime activities, and finally unwinding in the soft, amber hues of a setting sun. This natural progression of light supports the body’s circadian rhythm, promoting better sleep, enhanced mood, and overall well-being.

But NatureConnect’s impact extends beyond individual well-being, be it a hotel lobby bathed in the dappled light filtering through, or a spa treatment room evoking the serene ambiance. These immersive experiences create a sense of connection, fostering a calming and restorative atmosphere for guests.

With emerging trends like LiFi and human-centric lighting, how do you see the role of lighting evolving in creating smart and sustainable spaces within the hospitality industry?

Emerging trends like LiFi and human-centric lighting are poised to revolutionise the hospitality industry, transforming how we perceive and experience spaces.  LiFi, with its high-speed, secure data transmission capabilities, opens up exciting possibilities for location-based services, personalised experiences, and efficient operations management. Allowing consumers seamless access to information or tailored offers through their smartphones, all powered by the light around them.

Simultaneously, human-centric lighting can dramatically enhance comfort and well-being in a hospitality setting. By mimicking natural light patterns, these systems promote a healthy circadian rhythm, boost mood, and improve overall ambiance. These technologies, combined with intelligent controls and sensors, contribute significantly to sustainability, integrating with existing HVAC, property management systems, other services in hotels and other hospitality venues, giving real-time visibility on one intuitive dashboard to streamline operations and improve services.

For the hospitality industry, embracing these advancements is not just about staying ahead of the curve; it’s about creating smarter, more sustainable, and ultimately more human-centric spaces that elevate customer experiences to new levels.

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Priyanka Saxena Ray

Priyanka Saxena Ray

Priyanka Saxena Ray has over 15 years of experience in Travel Trade Writing and Reporting. An IIMC Graduate, she has launched more than 10 magazines of varied nature over the last decade. The publications have been both B2B and B2C in nature covering a wide spectrum of topics related to Travel, Tourism, Hospitality, F&B, CSR, Start-ups and more. Widely travelled, Priyanka has a deep understanding of the travel sector and specialises in generating original content, which is mostly interview based.

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