Serena Hotels, widely regarded as the hallmark of Africa’s hospitality, are known for their upscale properties, picturesque locations, and exemplary hospitality. During their roadshow in Mumbai, they highlighted the diverse offerings of their bespoke properties along with the authentic wildlife, gastronomical and cultural experiences in store for the discerning traveller.
By Shreya Shimpi
Serena Hotels hosted a Roadshow in Mumbai for select members of the travel trade and the travel media, offering an in-depth look at their diverse offerings. The roadshow spotlighted an exciting mix of local, cultural, wildlife, immersive and wellness experiences.
Serena Hotels offers quality accommodations in a diverse collection of 33 upmarket properties, including hotels, resorts, safari lodges, camps, palaces, and forts. Spread across 8 countries in the Eastern African region and 11 properties in Asia, its exemplary portfolio showcases some of the most exquisite and idyllic locations strategically positioned and distinguished by their signature hospitality.
The event was graced by Joyce Ann Wangui, Regional Sales Director, Serena Hotels and Rajay Thethy, CEO, Safari Trails, along with Anjum Lokhandwala, Director, ARK Reps and Kishan Biyani, MD, ARK Travel Group. Serena Hotels are represented in India by ARK Travel Group.
In an exclusive chat with BOTT, Joyce Ann Wangui said, “2025 was an encouraging year of growth, and we performed well across our key source markets. We are noticing a shift in travel patterns with shorter lead times now, as opposed to people booking in advance. We have gone through a transition to adapt to these changes in patterns and booking channels. We are embracing new technology to understand our consumer requirements and preferences better”.
Speaking about the key source markets, she remarked, “USA, Europe, India, China and Africa are our key source markets. India is not a new market for us – we have established some excellent partnerships with the travel partners here. Our focus now lies on enhancing the presence of our products in the India market through our representation here. ARK Travel Group is going to be our footprint and our presence in India.”
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