This initiative closely follows the recent launch of IndiGo’s direct Mumbai–Mahé service on March 22, 2025, a key contributor to India’s rise into Seychelles’ top 10 inbound markets as of July 2025.
Designed to position Seychelles as a versatile destination catering to every type of traveller and budget, the high-impact roadshow brought together 14 key partners. Participants included national carriers Air Seychelles and IndiGo Airlines, alongside leading hotels such as Avani+ Barbarons Seychelles, Berjaya Hotels & Resorts, Club Med Seychelles, Eden Bleu Hotel, Kempinski Seychelles Resort, and Savoy Seychelles Resort & Spa. Also in attendance were the Seychelles Hospitality & Tourism Association (SHTA) and destination management companies (DMCs) including 7° South Ltd, Creole Travel Services, Holidays Seychelles, Luxury Travel Seychelles, and Mason’s Travel.
These partners engaged in productive one-on-one meetings with over 310 top-tier travel professionals across the three cities. Each location also featured a comprehensive destination presentation, offering agents the latest product updates and firsthand insights to equip them with the knowledge and tools to confidently position Seychelles as “another world” for Indian travellers.
The sessions focused on curated and customisable itineraries across diverse segments, FITs, weddings, and MICE, showcasing the destination’s broad appeal through island hopping, community-based tourism, cultural festivities, nature immersion, Creole culinary journeys, and sustainability-led experiences.
Bernadette Willemin, Director General for Destination Marketing at Tourism Seychelles, commented: “The new direct connection has further enhanced accessibility; travellers can now enjoy breakfast in Mumbai and lunch in Mahé. Together with the excellent services already provided by other carriers on this route, this added option strengthens seamless connectivity. With travel demand on the rise, we are well on track to restoring our pre-pandemic arrival numbers from India before the year ends.”
She added:
“While Seychelles is renowned for its luxury resorts, we want agents to be aware that the destination offers something for every preference and budget. In fact, nearly 60% of our accommodation inventory consists of charming guesthouses, boutique hotels, and self-catering units ideal for value-conscious families, small groups, and millennials.”
To maintain momentum and deepen market penetration, Tourism Seychelles will also be conducting sales calls in Bengaluru and Ahmedabad, providing agents with updated sales collateral, destination insights, and booking incentives ahead of the peak year-end holiday season.
The roadshow also served as a platform to reinforce Seychelles’ positioning as a sustainable and ethical tourism destination, with community-owned accommodations, robust land and marine conservation programmes, and low-impact travel experiences that resonate strongly with Indian travellers seeking meaningful and responsible holidays.
Follow BOTT on LinkedIn, Facebook, Twitter & Instagram
Subscribe BOTT Channels on WhatsApp & Telegram to receive real time updates