What makes Outletcity Metzingen a unique shopping destination compared to other outlets in Europe?
The OutletcityMetzingen is indeed a destination in itself. The fashion outlet is located in the centre of a charming old town combining a premium shopping experience in award-winning architecture with history and nature experiences. Here you will find over 150 premium and luxury brands, making OutletcityMetzingen Europe’s largest outlet, ideal for a day trip or more. But this not all, Metzingen is also the hometown of the world-famous brand BOSS. 100 years ago, Hugo Boss opened his company here and this history is present all around the city. Soon a museum will showcase the rich history of textile industry in Metzingen.
With the upcoming launch of the Moxy Hotel within Outletcity, how do you envision this addition enhancing the overall guest experience and complementing the existing shopping and leisure facilities?
The Moxy OutletcityMetzingen, a trendy and contemporary lifestyle hotel in the hart of the shopping area invites guests to take a break from shopping at its 24/7 bar. For those who would like to extend their stay it is the perfect base to delve into more shopping and the hidden treasures Metzingen and its surroundings have on offer. With more than 200 high-quality rooms and an extraordinary lobby flanked by a catwalk, style meets comfort and design meets hospitality.
OutletcityMetzingen is renowned for its array of international premium brands and unique services like the Kid’s Camp and Halal food options. How does this diverse range cater to the needs and preferences of a global clientele?
Metzingen welcomes over 4 million visitors per year from all around the world. International visitors enjoy the great discounts and the diverse range of products. The broad variety of brands and products caters for all wishes be it luxury fashion, home living accessories, sports or cosmetics. The services you mentioned complement this offer, caring for the needs of our international clientele. Parents will enjoy relaxed shopping knowing that their kids are taken care of in our Kid’s Camp. 12 restaurants and cafés within the shopping area cater for all tastes, be it Asian Fusion at the Champa restaurant, Alpine cuisine at Almresi, Pizza and Pasta or coffee specialities and of course something for the sweet tooth. For a luxury shopping break the champagne bar Bollicine awaits guests with Italian fine dining. For our Muslim guests we also offer a prayer room and diverse halal food options. Of course, all information is available in several languages and our international Welcome Centre does not only offer multilingual assistance but also Tax-Free Shopping.
The recent announcement of direct flights between Mumbai and Frankfurt by Vistara presents an exciting opportunity. How does OutletcityMetzingen plan to leverage this increased accessibility to attract international guests, particularly from India?
Germany has seen a good increase in visitor numbers from India during the past years and we appreciate that the airline industry is increasing their flight schedule connecting both countries. Since Metzingen is a mere 2-hour drive from Frankfurt airport and also conveniently accessed by train, Indian visitors can easily add a shopping trip into their itinerary. For the clients of our travel trade partners, we offer special VIP packages and access to our recently opened VIP Lounge.
Which season would you recommend for tourists to visit the Outletcity?
Germany has 4 very distinctive seasons, each with its own charm – and so does the Outletcity. Seasonal Events like a Christmas market, concerts, late night Shopping or art exhibitions will create a different experience any time of the year so even for returning visitors there is always something new to discover. Looking at the best discounts, well we are talking about an outlet, you will find special Sales at varying brands at pretty much any time of the year with peak periods after the new year, late spring and during the Black Weeks in November.
This year we will have a very special Event happening in Germany, the UEFA Europe Football Championship is taking place in Europe with Stuttgart, close to the outlet, being one of the host cities. Therefore, in June and July the Outletcity will celebrate football with many activities for all ages.
Talking about the surroundings of the Outletcity, what else can guests experience if they choose to visit the region?
Metzingen is located just 30 minutes from Stuttgart on the foot of the Swabian Alb. The region is famous for its numerous historic castles that can be visited, quaint German villages, the old university town of Tuebingen, local markets and traditional events. Guests can also enjoy a broad variety of nature activities from hiking to paragliding or biking. Stuttgart is where the car was invented and both Mercedes Benz and Porsche show the automotive history with their 2 museums. The city is also worth visiting for its numerous music festivals and a lively art scene as well as rich history. As you can see, there is plenty to see and do around Metzingen!
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