New Zealand offers Indian travellers a unique blend of breathtaking natural landscapes, rich Māori culture, and world-class adventure experiences. From serene lakes and alpine scenery to vibrant cities and luxury lodges, it caters perfectly to honeymooners, families, and high-value experiential travellers seeking something beyond the ordinary. René de Monchy, Chief Executive of Tourism New Zealand shares more.
BOTT Desk
Indian Tourist footfalls & growth
India is one of New Zealand’s fastest growing markets, with holiday visitor numbers experiencing double digit growth, and huge potential to keep growing.
Key promotional strategies
The travel trade has been integral in shaping holiday visitor flows and building desire for New Zealand as a premium destination for discerning travellers. We are focused on enhancing these commercial partnerships and through improved connectivity and strategically targeted high-impact marketing campaigns, we are keen to convert this interest into bookings and visitation.
Adapting to Indian demands for offbeat and sustainable travel
Tourism remains a cornerstone of New Zealand’s economy, the second largest export earner behind only agriculture. With Indians typically travelling outbound during their key holiday periods that align perfectly with New Zealand’s traditionally quieter seasons, we see a significant opportunity for medium and long-term growth as a preferred, premier holiday destination for Indian visitors all-year round.
Follow BOTT on LinkedIn, Facebook, Twitter & Instagram
Subscribe BOTT Channels on WhatsApp & Telegram to receive real time updates
