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Jumeirah Hotels & Resorts target Indian travellers to drive continued growth

Jumeirah Hotels & Resorts, the global luxury hospitality company and member of Dubai Holding continues to build a strong customer base in India, announcing a 24% increase in room nights booked in 2023 YTD compared to the same period in 2022.

Pallavi Sharma by Pallavi Sharma
October 19, 2023
in Bott Short News

A key strategic partner to the UAE, India is a top source market for Jumeirah Hotels and Resorts, with particularly strong visitor numbers in Dubai, London, and Asia Pacific.

The growth in guest arrivals for the luxury operator follows a period of global expansion for the brand, including the opening of several new properties over the past 18 months, including Jumeirah Muscat Bay, Jumeirah Gulf of Bahrain Resort & Spa, Jumeirah Bali and most recently, Jumeirah Makkah. In addition, several of the group’s UAE-based properties have recently been enhanced, with refurbishments at Jumeirah Mina A’Salam and the ultra-exclusive Malakiya Villas at Jumeirah Dar Al Masyaf, as well as new beachscapes at Jumeirah Beach Hotel and Jumeirah at Saadiyat Island Resort.

Commenting during recent roadshows held in several key cities in India, Alexander Lee, Chief Commercial Officer at Jumeirah Group said: “India is a very important growth market for Jumeirah Group globally and we are continually looking at ways in which we can welcome more guests from this market. Achieving consistent year-on-year growth in bookings from the Indian subcontinent is a testament to our capacity to connect people and cultures to create distinctive experiences for discerning travellers. As we enter a new era for the brand, India remains a key focus for Jumeirah, with opportunity for growth in line with our own vision for expansion and evolution.”

With an international portfolio of prestigious properties in sought after locations across the globe, Jumeirah revealed key updates on its ongoing investment in guest experience, as well as key new hotels and resorts planned in key markets for Indian audiences. This includes the recent opening of its first property in Saudi Arabia, Jumeirah Makkah, located a short walk from the Great Mosque of Makkah, and the highly anticipated Jumeirah Marsa Al Arab in Dubai, set to introduce a new expression of ultra-luxury hospitality for the brand. Featuring an avant-garde design by architect Shaun Killa, Jumeirah Marsa Al Arab will feature a hotel with 387 rooms and suites, 82 luxury residences, an 82-berth superyacht marina by D-marin, and a range of curated dining experiences. The Group is also set to open its second resort in Saudi Arabia, Jumeirah The Red Sea, in 2024. Set within the Kingdom’s most ambitious regenerative tourism project on its west coast, the resort comprises 180 keys and has been designed with relaxation and self-discovery in mind.

In addition to hotels and resorts, Jumeirah outlined its commitment to expanding its portfolio of branded residences and unique living concepts with the announcement of Jumeirah Living Business Bay, scheduled to open in 2024. Featuring a selection of two-, three-, and four-bedroom residences and five-bedroom simplex and duplex penthouses as well as one full-floor master penthouse, the building offers the ultimate in immersive luxury living with stunning views of the Dubai Canal and Burj Khalifa.

Ahead of COP28 in Dubai later next month, Jumeirah is also reinforcing its commitment to responsible hospitality through innovation and industry collaboration, with Jumeirah becoming a key member of the Sustainable Hospitality Alliance. Targeting tangible, scalable and practical sustainable solutions for the hospitality industry, the Group is focusing on five key pillars: Planet, People & Culture, Responsible Supply Chain, Ethical Business and Community Impact.

 

 

 

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