Her goal is to retain the existing market share while working to cultivate new audiences, through innovative sales strategies.
With a career spanning over 20 years, Jasmeet has worked with illustrious brands like The Oberoi Hotels & Resorts, The Claridges, The Leela Palaces, Hotels & Resorts and Fairmont Raffles Hotels International. In her previous role, she was responsible for leading the Sales & Marketing as a Vice-President with HRH Group of Hotels, Udaipur.
She completed her graduation in Economics from Delhi University, and has recently finished a course in Digital Marketing & Analytics from ISB Hyderabad.
ABOUT LEMON TREE HOTELS LIMITED
Lemon Tree Hotels Limited (LTHL) is one of the largest hotel chains in India on the basis of controlling interest in owned and leased rooms, the sixth largest by consolidated inventory, and the largest in the mid-market hotel sector. LTHL operates across the upscale, upper-midscale, midscale and economy segments, and delivers differentiated yet superior service offerings, with a compelling value proposition.
LTHL opened its first hotel with 49 rooms in May 2004 and currently operates ~8,350 rooms in 87 hotels across 53 destinations. When the current pipeline becomes operational, LTHL will be operating ~11,600 rooms in 129 hotels across 83 destinations. The group offers seven brands to meet guests’ needs across all levels, viz. Aurika Hotels & Resorts, Lemon Tree Premier, Lemon Tree Hotels, Red Fox by Lemon Tree Hotels, Keys Prima by Lemon Tree Hotels, Keys Select by Lemon Tree Hotels and Keys Lite by Lemon Tree Hotels.
Lemon Tree Hotels are located across India, in metro regions including the NCR, Mumbai, Kolkata, Bengaluru, Hyderabad and Chennai, as well as numerous tier I, II and III cities such as Pune, Ahmedabad, Chandigarh, Jaipur, Indore, Aurangabad, Udaipur, Vishakhapatnam, Kochi, Ludhiana, Thiruvananthapuram, Vijayawada etc. The company expanded internationally with hotels opening in Dubai in December 2019 and in Bhutan in February 2020. New hotels are also set to open internationally in Bhutan and Nepal.