GRT Hotels & Resorts has successfully concluded the inaugural edition of ‘GReaT Gujarat Utsav’, a maiden four-city travel trade roadshow across Gujarat. The landmark event introduced GRT Hotel’s expanding South Indian portfolio to Gujarat – one of India’s most important emerging source markets for outbound domestic travel.
Marking GRT Hotel’s first-ever dedicated roadshow in the region, the event was exceptionally well received across Rajkot, Ahmedabad, Vadodara, and Surat. Local travel partners, tour operators, MICE planners, and regional trade bodies expressed immense enthusiasm in discovering GRT Hotel’s wide-ranging hospitality portfolio and specialised travel offerings.
Highlights & Key Offerings Briefed to Trade Partners
During the interactive sessions, GRT Hotel’s leadership briefed attendees on the group’s core brand pillars and specialised travel circuits tailored specifically for Gujarati travellers:
- Soulful Hospitality & Pet-Friendly Stays: Introducing GRT Hotel’s signature ethos of Soulful Hospitality alongside progressive guest amenities, including pet-friendly accommodations across select leisure resorts.
- Leisure & Heritage Portfolio: Showcasing scenic resort properties across Mahabalipuram, Kodaikanal, Yercaud, Thanjavur, Madurai, Pondicherry, and Wayanad.
- Divine Darshan Circuits: Tailored pilgrimage itineraries covering Tamil Nadu’s iconic temple hubs and spiritual corridors.
- MICE & Destination Weddings: Highlighting state-of-the-art convention spaces, banquet facilities, and picturesque backdrops for large-scale corporate events and luxury destination weddings.
“Gujarat is a rapidly emerging market with an exceptional appetite for domestic travel. As our very first multi-city roadshow in the state, ‘GReaT Gujarat Utsav’ allowed us to build direct, personal connections with our travel partners here. We are thrilled by the enthusiastic reception and the keen interest shown in our leisure portfolio, pet-friendly properties, MICE venues, and Tamil Nadu’s Divine Darshan circuits. We extend our heartfelt thanks to regional associations like VTAA, ATAA, TAFI Gujarat, TOSG and TAAS for their strong support,” said Vikram Cotah, CEO, GRT Hotels & Resorts.
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