ICC is the leading and only National Chamber of Commerce and is one of the most proactive and forward looking Chamber in the Country today. ICC has a special focus on Policy Advocacy and Business Development, which is achieved through various initiatives by Expert Committee and Regional State Councils. These Committees regularly interact with policy makers at national and state level keeping in view of industry competitiveness and ease of doing business. The ICC’s objective is to create market driven opportunities for tourism industry by participating in international trade exhibitions and organising the domestic and international road shows in collaboration with Ministry of Tourism and State Tourism Departments.