ixigo announces AI-Powered ‘Smart Lock’ for flight fares
ixigo has launched Smart Lock, an agentic AI-powered feature that monitors eligible domestic one-way flight fares against a traveller’s target budget. Once a matching fare is found, the system locks it for four hours and alerts the user. Available through the ixigo Flights & Hotels app, Smart Lock requires users to enter travel preferences and budget, with fees starting at INR 99. Unsuccessful searches are refunded as ixigo money.
Royal Orchid Hotels launches Regenta Magnus in Pune
Royal Orchid Hotels, through Regenta Hotels, has launched Regenta Magnus in Pune’s Viman Nagar. The upscale hotel currently offers 66 rooms and suites, with 39 additional rooms planned by December 2026, taking the inventory to 105 keys. Facilities include Mellan restaurant, Cocobrisa café and bar, a rooftop infinity pool, and three banquet halls. The property caters to business and leisure travellers with convenient airport and metro connectivity.
Saltstayz debuts in South India with Bengaluru Hotel
Saltstayz has entered South India with the launch of Saltstayz Premier, Bengaluru, its first property in the region and the 17th under its Premier portfolio. Located near Hebbal Flyover on Bellary Road, the 30-room hotel caters to business and leisure travellers. Facilities include an all-day dining restaurant for 50 guests and three conference spaces, positioning the property for corporate meetings, training programmes and intimate business events.
ITA Airways unveils ‘Simply Italian’ global campaign
ITA Airways has unveiled Simply Italian, its new global communication campaign highlighting Italian hospitality, style and attention to detail. Developed with POPE Creative Studio, the campaign positions the airline’s travel experience around authentic, people-centric service. Hollywood actor Sharon Stone has been named Global Ambassador and will front the campaign across Italy and key international markets.
#First Opinion
“India continues to be one of Brand USA’s most dynamic and high-potential markets. The Global Ambassador Program is an exciting milestone in Brand USA’s efforts to deepen travel trade engagement worldwide. With 15 ambassadors representing India, we are creating a stronger network of U.S. destination advocates who will share their expertise, inspire confidence in selling the destination, and support sustained growth in visitation to the United States. The collaboration with Emirates as the preferred airline partner further paves the way for inspiring more travel to the USA in this highly significant year, the 250th anniversary of America’s Independence.”
Sheema Vohra,
Account Director- India, Brand USA
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