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New promotional initiatives launched under Thai Golf Pass Season 5 in India

Under the Thai Golf Pass Season 5, promotional activities will start from January 2022 with the ground promotions all over India and 4 Golf Tournaments in Thailand.

December 29, 2021

Thailand is the perfect holiday offering something for everyone of diverse interest, every age and every budget. It offers pristine sandy beaches to lush jungles, bustling busy cities to traditional villages, mouth-watering cuisines, historic Buddhist, Thailand is truly amazing!

Amazing Thailand also has Amazing Golf facilities. Ideally, located more than 250 golf courses throughout the country, by the sea, by the mountains, by the lakes, inside the cities even besides the airports. Top quality courses, reasonable green fees, friendly caddies. From the beach resorts in the south such as Phuket to the mountainous surroundings in the north or the bustling cities of Bangkok and Pattaya, there are golf courses to suit every preference.

To promote the Amazing Golf Experience, SLW, the leading Golf Management company had launched the first ever loyalty program for a country in 2017. ‘Thai Golf Passport was launched in India to offer Indian golfers a seamless golf experience in Thailand. Indian golfers can be a part of this Amazing reward programs whenever they tee off in Amazing Thailand’ said Mr. Anil Dev, Managing Director, SLW.’ More than 250 quality service providers like Callaway and a number of Golf Courses, Resorts and hotels are already on board as partners. While travel business took a hit due to Covid19, we are gearing up to make Thailand the destination of choice when travel resumes’ he added.

Khun Vachirachai Sirisumpan, Director, Tourism Authority of Thailand (TAT) New Delhi Office commenting that “Golf is one of the important segments which we focus on and continue to promote Thailand as Indian Golfer’s favourite destination. In fact, destination diversity and vast choices of golf courses throughout the country are key factors attracting the large numbers of visitors coming to play golf in Thailand. I am happy to work closely with SLW to launch “Thai Golf Pass” – Season 5 and would be more excited to see all golfers joining the programme. I would like to take this opportunity and look forward to welcoming all Indian golfers to have first tee off in Amazing Thailand once the situation improves.

Commenting on the initiative, Mr. Chitranjan Bakhshi, Business Head, SLW Golf Holidays, said ‘Thailand is the most popular destination got golfers from India. The Thai Golf Pass, which is supported by TAT, is a brilliant scheme to reward the keen golfers to experience this destination!

During the special address, Rtn Parag Sheth, Founder, South Asian Fellowship of Golfing Rotarians said “SAFGR will be the biggest Golfers Club in South Asia Our members are avid travelers who travel all over the world for Golf. We regularly organize golf events for our members. SAFGR is also organising the world’s largest virtual golf tournament where 5000 participants are expected for eradication of Polio. Thailand is a great destination for them too- discover beaches, shopping, food that add to a great holiday. SAFGR has already planned to make Thailand an Annual golfing destination. We had planned a Golf Retreat in 2021 but could not go due to Covid Pandemic. The event is now planned to be held in Pattaya in March 2022 and hope this to be an annual feature.”

“Our association welcomes this move which is a program unique to India. While hotels and airlines have loyalty programs is a first of its kind where a Country has created such a program. We support all golf tourism initiatives and are sure that this will really encourage golf travel,” added Mr. Rajan Sehgal, President Indian Golf Travel Association(IGTA).

HIGHLIGHTS of the Program:

  • Thai Golf Pass is the first ever loyalty program for any country
  • Unique initiative by Tourism Authority of Thailand, New Delhi
  • A seamless golf experience exclusive to Thailand
  • Amazing rewards on redemption of loyalty points
  • User friendly online program
  • Brings all the suppliers under one platform

The inaugural season of the initiative saw the Website Launch, 2 Promotional events in India and an event in Bangkok, 83 Loyalty Partners, 2307 membership registrations. A total of 522 Golfers travelled to Thailand under Thai Golf Pass.

 

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Priyanka Saxena Ray

Priyanka Saxena Ray

Priyanka Saxena Ray has over 15 years of experience in Travel Trade Writing and Reporting. An IIMC Graduate, she has launched more than 10 magazines of varied nature over the last decade. The publications have been both B2B and B2C in nature covering a wide spectrum of topics related to Travel, Tourism, Hospitality, F&B, CSR, Start-ups and more. Widely travelled, Priyanka has a deep understanding of the travel sector and specialises in generating original content, which is mostly interview based.

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