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Representation World partners with Embassy of the Republic of Bulgaria to increase awareness in India

February 1, 2020

As part of the association, Representation World will be responsible for increasing awareness about Bulgaria in India. The partnership will further strengthen Bulgaria’s outreach and presence in the country.


H.E. Ms. Eleonora Dimitrova, Ambassador of Bulgaria to India, said, “Bulgaria’s inbound tourism numbers were impressive and growing faster than the average figures for EU tourists destinations for the last years. Indian tourists arrivals have registered a double digit growth in the last few years, especially after Indian film making industry has discovered our country as a shooting destination. We believe the Visa procedures and the lack of direct flights, connecting our two countries, are among the reasons to have the presence of Bulgaria on the Indian tourism market still far from what we desire it to be. The good news is that end of 2019 we have signed a contract with VFS Global, which is going to facilitate the procedures for application for Bulgarian visas through 16 offices all over India. That will beyond any doubt increase even more the wanderlust of Indian tourists, wishing to discover new hidden treasures among the European destinations such as Bulgaria.”

Mr. Iliya Dekov, Minister Plenipotentiary, Head of Trade and Economic Affairs, elaborates, “Bulgaria as an untapped European destination has a huge potential for the experienced Indian travellers, which would be delighted to step in the shooting scenes of Dilwale, Bahubali, Shivaay, Brahmastra and other famous Indian movies, which has been filmed there. By promoting our country as a shooting destination, we are eager to increase the film induced tourism, which has special appeal to the Indian traveller. Our other advantages as an all year round destination for seaside, mountains, culture and heritage, spa and wine and gourmet tourism, MICE and golf tourism are going to be promoted soon by road shows, interactions with the travel fraternity and FAM trips.”

Vineet Gopal, Director, Representation World shares, “Bulgaria has an array of tourism products for Indian travellers and we are geared up to promote the destination and its tourism offerings in India. Our focus will be to enhance the visibility and endorse the destination using the culture, history and diversity, to uniquely position the same in the market. Representation World will be taking care of tourism PR activities, events and roadshows to promote Bulgaria in India Market.”

A diverse landscape paired with depth of history makes Bulgaria a nation filled with natural beauty and offering cultural richness dating back to ancient times. Untouched beaches and tree-cloaked mountains punctuated by monasteries, churches and ancient sites that tell the story of the country’s history, is a story in itself waiting to be unfolded.

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Priyanka Saxena Ray

Priyanka Saxena Ray

Priyanka Saxena Ray has over 15 years of experience in Travel Trade Writing and Reporting. An IIMC Graduate, she has launched more than 10 magazines of varied nature over the last decade. The publications have been both B2B and B2C in nature covering a wide spectrum of topics related to Travel, Tourism, Hospitality, F&B, CSR, Start-ups and more. Widely travelled, Priyanka has a deep understanding of the travel sector and specialises in generating original content, which is mostly interview based.

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