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Positioning South Africa as a perfect getaway for Indian Families

South Africa is quickly emerging as a preferred destination for Indian travelers, particularly for multi-generational families seeking immersive and personalized travel experiences. In this exclusive interview, Gcobani Mancotywa, Regional General Manager for Asia, Australasia, and the Middle East at South African Tourism, discusses the growing significance of the Indian market.

Pallavi Sharma by Pallavi Sharma
January 17, 2025
in BOTT Spotlight

Priyanka Saxena Ray

He sheds light on evolving travel trends, South Africa’s diverse offerings, and the country’s initiatives to make travel easier, more affordable, and culturally enriching for Indian tourists.

Importance of India market

India remains one of the most important source markets for South African Tourism, with an increasing trend toward multi-generational travel. Families are embracing the joy of traveling together, often with the youngest and eldest members of the family, driven by changing lifestyles and the need for quality bonding time. This shift reflects an evolution in travel preferences, with younger family members influencing decisions, leading to a shared desire for meaningful and immersive experiences.

Promoting South Africa in India

Through close collaboration with our trade partners, we have placed a special emphasis on promoting South Africa’s hidden gems that offer fresh perspectives while supporting local communities, fostering economic growth, and creating jobs across provinces. We have successfully concluded two ‘Learn SA’ workshops in tier-2 and tier-3 Indian markets, empowering our travel partners with updated strategies and tools to promote the Rainbow Nation effectively. To make South Africa more accessible and enjoyable for Indian travelers, we had partnered with Ethiopian Airlines, offering value-driven packages with return tickets starting at just 39,990/- INR.

Visas

Families from India typically experience a faster turnaround time when applying for visas to enter South Africa. South Africa provides visa processing facilities in nine major Indian cities as part of its partnership with VFS: New Delhi, Gurgaon, Jaipur, Kolkata, Mumbai, Ahmedabad, Pune, Goa, and Bangalore. Participants merely need to provide simple, readily available travel-related documentation, and visas are processed in five to seven business days. Families can apply through VFS, and the South African visa application process is often quick and easy. Stamped passports can be obtained within 7 working days of the application date, and the visa processing period is incredibly quick. There is no visa fee for Indian nationals. However, the VFS logistics fee to process visas from Mumbai and Delhi is INR 2040, and INR 2301 to process visas from Gurgaon, Jaipur, Kolkata, Ahmedabad, Pune, Bengaluru, and Goa.

BLURB

“India remains one of the most important source markets for South African Tourism, with an increasing trend toward multi-generational travel. Families are embracing the joy of traveling together, often with the youngest and eldest members of the family, driven by changing lifestyles and the need for quality bonding time.”

 

 

 

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