Vidisha brings with her a dynamic blend of creativity, strategic thinking, and strong industry experience that will further strengthen the hotel’s brand positioning and outreach in the region.
In her new role, Vidisha will be responsible for spearheading all marketing, branding, and communication initiatives for the property. Her focus will be on driving brand visibility, enhancing guest engagement through integrated marketing campaigns, and building stronger community partnerships.
Vidisha joins Mercure Lucknow with a proven track record in hospitality marketing and has previously worked with leading brands where she led impactful campaigns and digital innovations.
Vidisha brings with her over 13 years of rich experience across various facets of marketing and public relations, with a strong specialization in branding and strategic marketing.
Throughout her career, she has worked with renowned hospitality brands including FRHI, Radisson Blu, Hyatt, Marriott and IHG. Prior to her current appointment, Vidisha led the Marketing and PR initiatives at Holiday Inn Lucknow Airport, where she played a pivotal role in driving visibility and positioning for the brand.
“We are delighted to welcome Vidisha to the Mercure Lucknow family,” said Amit Kapoor, General Manager, Mercure Lucknow. “Her creative approach and passion for storytelling align perfectly with our brand ethos, and we are confident that her leadership will bring fresh energy to our marketing efforts.”
As part of Accor, a global hospitality leader, Mercure Lucknow continues to focus on delivering unique, locally inspired experiences to guests — and Vidisha’s appointment reinforces the brand’s commitment to excellence and innovation.
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