By BOTT Desk
What unique attractions and experiences does the Tri-Valley offer to Indian Travellers?
The San Francisco Premium Outlets® is located in the Tri-Valley, just 35 miles from San Francisco in California’s oldest wine region – the Livermore Valley. There are more than 180 iconic brands and designer names to explore while enjoying Northern California’s beautiful weather in the state’s largest outdoor outlet shopping mall.
When it comes to food and wine, the Tri-Valley offers various Indian & vegetarian cuisine options for Indian travelers at restaurants such as Sansar, Northern Curry, Chaat Bhavan, and more. There are 50 wineries with tasting rooms in the Tri-Valley’s Livermore Valley each one offering a unique wine tasting experience.
The Tri-Valley is brimming with arts and culture, from the Blackhawk Museum which houses five impressive galleries under one roof, to the Bankhead Theater, a 507-seat venue presenting exceptional musical, dance, and live-stage performances all year round.
But when it comes to unique experiences you don’t get to do every day, the Tri-Valley is quickly becoming known for its exquisite cow cuddling! Sri Surabhi Go Kestra, located in Pleasanton, is home to several protected calves and cows. These playful, docile creatures live on five acres of local ranch land, and they love to be cuddled, petted, and played with.
How important is the India Market for the Tri-Valley?
Apart from being a beautiful leisure destination, the Tri-Valley is a technical and innovation hub, that attracts the greatest minds from around the world. With a significant Indian immigrant population residing in the Tri-Valley, many tourists visit friends and family. As a result, the Tri-Valley is suitable for extended family stays and reunions and offers many family-friendly accommodations and activities.
How is the Tri-Valley addressing the preferences and needs of Indian Travellers?
Visit Tri-Valley has curated local dining, wine-tasting, lodging, and attractions that have proven successful and attractive to the Indian business and leisure traveler. These itineraries have been made possible through our representative firm in India, Sartha Global Marketing LLP, and distributed through their channels to our target audiences overseas.
What support and resources are available for Indian Travel Agents promoting the Tri-Valley?
Visit Tri-Valley, the destination marketing organization for Pleasanton, Livermore, Dublin, and Danville, engaged Sartha Global representatives highly familiar with California product to reach out to the Indian traveler for their business and leisure needs specific to the Northern California East Bay region. Together, Visit Tri-Valley is providing travel trade agency trainings through individual and group summits, along with Club California and Brand USA events and personalized itinerary- building, monthly newsletters featuring Tri-Valley attractions, media outreach, hosted receptive tour operator site visits, and frequent social media postings to highlight Tri-Valley attractions with our experts in the field.
Anything more you would like to share?
The Indian Traveler is very comfortable here in the Tri-Valley. While it’s a unique Northern California experience, our large Indian population makes guests feel right at home. Our great outdoors is lush, clean, and safe, just steps away from adorable downtowns that will remind you of a time gone by. The Tri-Valley is diverse and multi-cultural, where everybody is always welcome.
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