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A Renewed Positivity in the Air

July 30, 2021

Dear Readers,

There is a renewed positivity in the air – not of the Covid positive cases but that of vaccinated ones, who are now cautiously stepping out and trying to bring the life back to normal. The loss has been immense but the human spirit of overcoming challenges and moving forward is what makes them different from the others and this is exactly what the mankind is currently doing. Many countries have allowed complete movement within its borders and some have even gone mask-free. Seeing all this makes one believe and hope that soon we will go back to the pre-Covid times, which till a few months back seemed an impossibility.

One of the major indicators of life going back to normalcy is that people have started travelling domestically in India. Changing with the evolving times, hotels across the country have introduced a plethora of benefits and offers under – STAYCATION option. People have gotten tired of staying indoors and are somewhat still sceptical of stepping out into crowded places. In such a scenario, the option of staying with your family in a plush hotel, enjoy delicious cuisine, interact with only vaccinated staff and not expose yourself to unnecessary risk is an attraction too great to miss. Taking this ‘new travel trend’ as our peg, BOTT spoke to as many as 20 hoteliers across the country to know more about the concept of Staycation in India and what special are they offering to the discerning traveller. An interesting and varied mix of articles on the same have been put together for your reading in this issue of BOTT.

Amidst a couple of interesting developments that happened in the last month, the appointment of new Tourism and Civil Aviation Ministers tops the list. With an entire new row of Cabinet as well as State Tourism Ministers, one can be definite of seeing some revved action in the coming months. Let us all hope these new appointees with a renewed vision will provide tourism sector the much-needed turnaround that it has been desperately waiting for.

With renewed hope in our hearts, we look forward to some good times for the tourism sector and are forever ready to play a proactive role in the same. Do share with us your feedback / suggestions / criticism regarding the current issue of BOTT Magazine.

Your feedback, criticism and appreciation is most looked forward to.

Happy Reading!

Priyanka Saxena Ray

priyanka@bottindia.com

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Priyanka Saxena Ray

Priyanka Saxena Ray

Priyanka Saxena Ray has over 15 years of experience in Travel Trade Writing and Reporting. An IIMC Graduate, she has launched more than 10 magazines of varied nature over the last decade. The publications have been both B2B and B2C in nature covering a wide spectrum of topics related to Travel, Tourism, Hospitality, F&B, CSR, Start-ups and more. Widely travelled, Priyanka has a deep understanding of the travel sector and specialises in generating original content, which is mostly interview based.

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Travel is that one elixir that keeps the person going, economy may boom or dip, recessions may come and go. For pleasure or for work – travelling is an essential part of everyone’s life and the industry that works diligently to keep the process of travel smooth is called Travel Trade. The back-end staff of an airline, hospitality officials, travel agents, tour operators, cruise operators, various state tourism boards – both domestic as well as international and many other branches...
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