Binit Tripathi, General Manager, Ramada by Wyndham Gorakhpur, shares insights on the property’s strong 2025 performance, new facility expansions, and strategic plans to position the hotel as a leading hub for weddings, MICE, and social events in eastern Uttar Pradesh.
Pallavi Sharma
A strong year of growth and service excellence
2025 has been a promising year for Ramada by Wyndham Gorakhpur, marked by steady growth in occupancy, revenue, and guest satisfaction. The hotel recorded a 15% increase in occupancy and an 8–10% rise in ADR, supported by a balanced mix of corporate, leisure, and MICE business. Guest satisfaction also improved significantly, with OSAT rising by 12% and NPS up by 15 points, reflecting stronger guest loyalty and repeat business. The team’s enhanced sales strategy, digital visibility, and dynamic pricing contributed to these positive results. Food festivals like the Bihar Food Festival and Pahadi Food Festival also drove strong local engagement and brand recall.
Elevating guest experience
In 2025, the hotel undertook major expansion and renovation projects worth ₹5 crore to meet rising market demand. The banquet hall was expanded from 3,500 to 4,500 sq. ft., introducing a refreshed look with premium interiors, lighting, and décor—making it one of Gorakhpur’s most sought-after venues for weddings and events. Another major addition is the RED Club, a rooftop open-bar concept aligned with the brand’s “Say Hello to Red” philosophy.
Innovative strategies for the coming year
Looking ahead, Ramada by Wyndham Gorakhpur is focusing on innovation, guest personalization, and sustainable operations. Tailor-made Wedding Packages will offer one-stop solutions for destination celebrations, including décor, entertainment, curated menus, and luxury stays. Pre-wedding shoots, bridal spa experiences, and after-party brunches will further enhance the guest journey. On the sustainability front, the hotel has achieved Wyndham Green Certification and continues to emphasize eco-friendly initiatives such as energy-efficient systems, waste reduction, and EV charging points. Additionally, the launch of the RED Club and curated food festivals will strengthen F&B revenues and local engagement.
Focus on Weddings and MICE for 2026
As Gorakhpur’s hospitality landscape evolves, weddings and MICE remain the hotel’s primary growth drivers. With upgraded banquet facilities, modern amenities, and strategic tie-ups with wedding planners and corporates, Ramada by Wyndham Gorakhpur is poised to capture the city’s growing demand for large-scale social events and corporate gatherings.
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