Dear Readers,
Here’s wishing you all a very Healthy and Happy New Year. 2021 has ended and what a year it was! If we thought 2020 was tough, the year gone by proved us wrong. While business in many verticals did pick up pace, tourism remained subdued in the doubtful shadows of inbound as well as outbound travel. Against announcement, scheduled international flights did not open and the season that was supposed to take the curve up – the Christmas and New Year celebrations – were damped in many parts of the country, thanks to a new scare.
2022 will be a challenging year my friends. The numerous rules, regulations and guidelines of each state within India and countries abroad has made travel a tiresome activity. And yet, WE – people like YOU and ME, who are an integral part of the travel chain and who would like nothing better but to see the good golden days of 2019 to return can only be hopeful – hopeful that the virus will only grow weak with time and that travel will resume again. We are hopeful that the desire to holiday, which is growing stronger in people, will take them places and travel will bounce again. Which is why, we, my friends, declare 2022 – The Year of Travel!
Our first issue of the year is a testament of our hope as we spoke to representatives of countries across the globe to know how important India as a travel market is for them and what are they doing to prepare for the better times. A string of Outbound Interviews, exhaustive coverage of the IATO Convention and news from across the globe along with vision statements of our Association heads will keep you informed and updated on the latest in the industry. We look forward to your feedback on our BOTT January 2022 Issue.
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