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New tourism offerings and revamped policies will surely boost tourism in Rajasthan

October 14, 2019

The majestic royalty that the region of Rajasthan is brimming with is not hidden from anyone – its palaces, forts, havelis and extremely warm hospitality makes it an ideal tourism destination. However, the destination is also blessed to be run by officials who believe in continuously adding to its splendid offerings in form of destination, hotel or experience. Mr. Sanjay Pande, Additional Director (Development), Department of Tourism, Government of Rajasthan, at the recently concluded IATO Convention, spoke exclusively to BOTT about the “latest offerings” of Rajasthan.

Arushi Bajaj

Rajasthan is blessed with rich culture and heritage and 78 per cent of India’s heritage hotels. As a tourist destination, the state never disappoints anyone, a testimony of which is the fact that it witnessed over 5 crore tourist arrivals in the year 2018. Sharing these figures with us, Sanjay Pande, said, “I am glad to share that UNESCO and Rajasthan government have joined hands to promote music, art and various forms of craft along with other intangible cultural heritage of the state to spur socio-economic growth of several artist communities with a view to move people towards rural tourism, which is a very strong springboard for us, for tourism expansion in terms of handicrafts and culture.”

Elaborating further he said, “In addition to the development of rural tourism, another latest offering by Rajasthan is the Sambar Salt Lake area, which was a development project done under Ministry of Tourism’s SWADESH infrastructure and is now complete – awaiting exploration. Located just 50 km from Jaipur, it is the only Salt Lake in the country. A lot of new and unusual experiential activities have been developed which can be undertaken around Sambar as it’s an unexplored weekend destination. All facilities have been put in place here.” Delightful visuals and a small video of this new and amazing offering by Rajasthan Tourism was also shared with the delegates present at the convention in Kolkata.

The region of Barmer in Rajasthan, which is also called as mini Dubai in terms of oil production, will soon play host to one of the biggest refineries in the country, construction of which has already started. “We are also looking at promoting petro-tourism so that people come and see how the oil is extracted and then when refinery comes in place they can see how it is taken to the refinery and finally, processed into a final product,” he said.

Illuminating on the hospitality sector in Rajasthan, he said, “The job of the government is to look at the basic groundwork, which is taken care of by the department of tourism, i.e. the capital expenditure for putting up of infrastructure and then for management of these properties, we bring in the private partners.”

He further went on to share that besides this, the government has also launched a scheme under which those parties who are coming up with new tourism hotels and projects in the state need not seek prior approval for the initial three years of construction. “Now, for hoteliers, there is no requirement for any permission and approval for the first three years of their project. The older procedure of first taking approval first and then starting construction has been completely abandoned. However, care must be taken that to avoid the after construction hassle, the investor must work within the stipulated guidelines. This indeed will act as a major boost for tourism industry,” he concludes.

Tags: Breaking News Travel Tradedomestic tourismIndia Tourism Short NewsIndia Tourism Travel Trade Short NewsIndia travel trade breaking newsIndia Travel Trade Short NewsIndia Travel Trade Short News 2019Online Travel Trade NewsRajasthan TourismSalt Lake in IndiaSambhar Salt LakeSanjay PandeTourism Breaking NewsTourism in RajasthanTravel FashionTravel Industry IndiaTravel Industry updatesTravel Packagestravel trade news IndiaTravel Trade Short NewsTravel Trade Short News 2019Travel Trade Short News IndiaTravel Trade Tourism Short NewsTravel Young GenerationVisa India NewsVisa NewsVisa Travel Trade Short News
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Priyanka Saxena Ray

Priyanka Saxena Ray

Priyanka Saxena Ray has over 15 years of experience in Travel Trade Writing and Reporting. An IIMC Graduate, she has launched more than 10 magazines of varied nature over the last decade. The publications have been both B2B and B2C in nature covering a wide spectrum of topics related to Travel, Tourism, Hospitality, F&B, CSR, Start-ups and more. Widely travelled, Priyanka has a deep understanding of the travel sector and specialises in generating original content, which is mostly interview based.

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